CRUNCH WAS CREATED WITH ONE GOAL...
…to take the guesswork out of running a hospitality business.
…to take the guesswork out of running a hospitality business.
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Trusted by 100+ venues across Australia
Hey, we're crunch
Your sidekick to hospitality success.
Cooked up in 2024 and proudly built as the sister brand to Fine Food Australia, Crunch was created for one reason: to support the people who keep our industry moving.
After more than 40 years listening to hospitality owners on the trade floor at Fine Food Australia, we saw the same pattern again and again — talented operators doing incredible work out front and out back, but left to figure the “business side” out alone.
Most had no clear plan, no guidance, and no one to ask the hard questions. And they were paying the price in stress, time, and profitability. Crunch was built to change that.
Inside the membership you’ll find practical training, expert support, and a community that understands the pressure, pace and passion of hospo. We’re here to make things clearer, simpler and far less stressful, so you can focus on building a business that lasts.
Cooked up in 2024 and proudly built as the sister brand to Fine Food Australia, Crunch was created to support the people who keep our industry moving. After more than 40 years listening to owners on the trade floor, we saw just how many were left to figure the business side out alone.
Crunch takes the guesswork out of running a venue.
Inside the membership you’ll find practical training, expert support, and a community that understands the pressure, pace and passion of hospo. We’re here to make things clearer, simpler and far less stressful, so you can focus on building a business that lasts.
Real-world, useable advice only
No fluff. No theory for theory’s sake. Just step-by-step guidance inside The Hospitality Playbook that gets results.
Learn from those who’ve lived it
Some of hospo’s brightest minds are here to help you succeed. Lessons are taught by industry experts who know hospo inside and out.
Coaching, community & continuous support
A great venue starts with a supported owner. That’s why we offer live coaching sessions and 24/7 access to a community that’s got your back.
If that’s the kind of support you’re after, we’d love to have you inside.
Endorsed by leaders in Australian hospitality
OUR MISSION?
To empower business owners with knowledge they need to take control of their business and achieve sustainable success, without burning out.
A note from our founder
Over the past 40 years, through events like Fine Food, Naturally Good, Foodpro, and Foodtech, we’ve had the privilege of connecting with thousands of foodservice brands — from fresh startups to established household names.
And over that time, one thing has always been clear: the passion in this industry runs deep. The work ethic is unmatched. But when it comes to the business side of hospitality, there are some obvious gaps.
Too many café, restaurant, bar, and foodservice operators are expected to master finance, leadership, marketing, and operations on the fly, while juggling the day-to-day demands of running a venue. So it’s no surprise that 60% of venues don’t survive their first year, and 80% close within five. We want to change that.
That’s why we created Crunch.
Launched in 2024, Crunch is Australia’s go-to platform for time-poor hospitality owners who want to run smarter, more sustainable businesses. By offering practical training by top industry experts we’re on a mission to reduce failure rates and take the pressure off.
Hospitality is a tough industry to succeed in, but it shouldn’t feel impossible.
Crunch is our way of going beyond the trade floor to support the industry we’ve backed for decades. We’re here to help business owners not just survive, but stay in the game long term.
Jump in and let us know what you think.
A NOTE FROM OUR FOUNDER
David Longman
Managing Director Diversified Australia
David Longman
Managing Director
Diversified Communications Australia
Ready to take control of your hospo headaches?
Let's do this
Free for 30 days, then just $49/month. Cancel anytime.